Since 2007, Atarah Software has been helping small businesses turn their ideas into reality and taking organizations to the next level.
To truly compete in today’s marketplace, you need a strong presence on the Internet. That’s where customers spend a lot of their time – reading, watching, researching, socializing and buying.
If you’re not online, you don’t exist to countless potential customers.
Sorry. Just the facts, ma’am.
87 percent of adults in America use the Internet – and they turn to the web more than any other source to find local businesses and services.
If you’re not online, you’re missing a HUGE opportunity to be more accessible, build your brand, establish credibility, connect with customers and generate sales leads.
Build Your Digital Footprint
Today, these opportunities start by building your own digital footprint.
Sure, it’s fine to have a Facebook fan page, a Twitter or Instagram account for your business. But to seriously compete online (and off), you need to start your digital footprint with your own website and then expand to include a number of important elements.
Today, effective Internet marketing includes email marketing, content marketing, web traffic, social media, landing pages, web conversions and much more.
These techniques work together as a system that moves your prospect through your sales and marketing funnel, step-by-step, to serve the needs of your audience and accomplish your business goals.
Play to Win
Putting your business on the web means putting your business in the game. And playing to win means taking a strategic approach to building an online presence.
- Getting a domain name that represents who you are and what you do at a glance.
- Launching a website dedicated to telling your story, your way.
- Creating valuable content. Making sure the right people see that content (think social media, SEO, paid ads, etc).
- Using your website, email and directories to generate leads. Measuring, then tweaking for improvement.
Today, it’s easier than ever to publish your personal, non-profit or business website. But succeeding in a competitive online marketplace for the time, attention and trust (and sales!) of a savvy web audience is more difficult than ever if you’re not employing the right strategies.
Atarah Software will show you how to get started. Ready? Let’s go!